You said goodbye to traditional marketing tactics a long time ago and have embraced inbound marketing. But are your sales tactics still lagging behind? Help your sales strategies catch up and embrace inbound sales.

So, what is inbound sales? Understanding that people buy when they’re ready, and until then, building trust with inbound marketing content.

In this eBook, let’s evaluate which approach comes out on top when traditional and inbound sales strategies go head-to-head.

We will cover:

  • Initial Contact
  • Interaction
  • The Role of the Sales Representative
  • The Conversation